Audience definitions are used by audiences. They define a series of defaults for the audience, including the structure of the tables to which records are to be written when an audience instance based upon the template is run, and the metadata attributes available to the audience. In addition, they allow for the definition of training sets, used when creating clustered audiences from standard selection rules (for more information, please see the Standard Selection Rules documentation).
You can configure audience definitions by clicking on Audience Definitions in the interfaces list. Doing so displays the Audience Definitions configuration interface.
The interface consists of the following elements: