When a landing page version is shown in the Realtime Details report, the treeview contains the following:
•Overview: this treeview node is always shown. When it is selected, the following is shown to the right of the Realtime Details report:
o Overview
o Key Metrics/Goals (if the landing page contains one or more goals).
A context menu is shown when right-clicking the Overview node, exposing the following options:
o View File Information
o Open Latest Version
o Open This Version
•Smart Assets: this treeview node is only displayed when the currently-displayed landing page version contains one or more smart assets.
When it is selected, the following are shown to the right of the Realtime Details report:
o Content Impressions By Asset
o Content Impressions By Asset Over Time
Each smart asset version contained within the currently-displayed version of the landing page is listed as a child of the Smart Assets treeview node. Child nodes are presented in alphabetical order. Any smart assets are shown in a flattened hierarchy as peers of their parent nodes. When a smart asset version is selected, the following are shown to the right of the Realtime Details report:
o Content Impressions Over Time
o Content Impressions
o Selected Content Preview
A context menu is available when right-clicking a smart asset version in the treeview, exposing the following options:
o View Realtime Details
o View File Information
o Open Latest Version
o Open This Version
When you double click a smart asset version in the treeview, its details are displayed in another instance of the Realtime Details report.
When a goal smart asset version is selected, the Goal Smart Asset Result section is displayed below the treeview.
When an advanced smart asset variant is selected, the following are shown to the right of the Realtime Details report:
o Message Impressions Over Time
o Message Impressions
o Selected Variant Preview
When a landing page contains one or more goals, a tabset is shown to the right, exposing Impressions and Goals tabs.
The Impressions tab hosts the charts documented above.
The Goals tab contains the following:
o Goal Conversion Rate Over Time
o Selected Content Preview
•Links: this treeview node is only displayed when the currently-displayed landing page version contains one or more links. When it is selected, the following are shown to the right of the Realtime Details report:
o Link Clicks Over Time
o Total Version Link Clicks
o Selected Link Details
•Web Forms: this treeview node is only displayed when the currently-displayed landing page version contains one or more web forms. When it is selected, the following are shown to the right of the Realtime Details report:
o Form Submissions Over Time
o Total Version Form Submissions
o Selected Web Form Details
•Referrals: this treeview node allows you to view details of the contexts in which visitors were referred to the current landing page version. When it is selected, the following are shown to the right of the Realtime Details report:
o Referrals
o Total Version Referrals
o Selected Referral Details
Each chart cited above is documented separately.