When a Matomo adapter is selected in the web adapters list, the Selected Adapter Details section contains the following updateable fields:
• Web site URL: when the Matomo adapter is attached to an outbound channel, if this optional property is set (to a well-formed URL), querystring parameters are appended to all URLs in offer content that match this property value. If the property is not set, querystring parameters are attached to all URLs in offer content.
The querystring parameters are as follows:
o ClientID (clid)
o ChannelExecutionID (exid)
o RPContactID (rpcid) is appended at Email and Twitter Direct offer content only
Web site URL can be a maximum of 1000 characters.
• Default web tracker: a checkbox, unchecked by default. If checked, the adapter will be automatically added to any newly-created landing pages. A validation error is raised at save if more than one default web tracker of a given type of web adapter has been defined.
• Matomo URL: this property represents the URL and path of the Matomo tracking adapter. Its provision is mandatory, and it can be a maximum length of 1000 characters.
• Site ID: this is a unique integer value that is assigned to the website being tracked by Matomo. It is mandatory and must be greater than 0.
• Cookie domain: optional. Facilitates tracking of visits across subdomains.