Broadcast

When broadcast results are displayed in the Results Window, the following are shown.

      Title: the Results Window’s title is set to 'Broadcast Results for Workflow ID [x]'

      Results tab:

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Channels treeview: shown to the left and above the channel results bar chart.

The treeview lists all channels through which the broadcast was executed.  You can highlight a channel to view its results, which are displayed in the Channel results bar chart below the treeview.  Additional results are also shown to the right.

You can also expand a channel when Comments (for Facebook) or Replies (for Twitter) are available.  Highlighting either displays the relevant information in the additional results section.

Channel results: a bar chart, shown below the channels treeview.

The following results are shown for a Facebook channel:

§ Angrys

§ Comments

§ Hahas

§ Likes

§ Loves

§ Sads

§ Wows

§ Cares

These apply at standard Facebook and Facebook Marketing broadcasts.

Results are not returned at Offer for Business broadcasts, and Facebook Marketing broadcasts where the Objective is set to Offer Claims.

 

The following results are shown for a Twitter channel:

§ Replies

§ Retweets

The following additional results are available if using v2 of the Twitter API:

§ Impressions

§ Likes

§ URL Link Clicks

§ User Profile Clicks

§ Quote Tweets

§ Promoted Impressions

§ Promoted Likes

§ Promoted Replies

§ Promoted Retweets

§ Promoted URL Link Clicks

§ Promoted User Profile Clicks

The following results are shown for a YouTube channel:

§ Annotation click through rate

§ Annotation close rate

§ Average view duration

§ Average view percentage

§ Comments

§ Dislikes

§ Estimated minutes watched

§ Favorites added

§ Favorites removed

§ Likes

§ Shares

§ Subscribers gained

§ Subscribers lost

§ Views

The following results are shown for an Azure Notification channel (each representing the number of subscribed app users by platform):

§ Android

§ iOS

§ Windows Phone

The following results are shown for a Facebook Marketing channel:

§ Clicks

§ Impressions

§ Social Clicks

§ Social Impressions

§ Social Spent

§ Social Unique Clicks

§ Social Unique Impressions

§ Spent

§ Unique Clicks

§ Unique Impressions

The following results are shown for an RSS channel:

§ Subscribers: the total number of subscribers to a feed

§ Reads: the number of times a post within a feed has been read

The following results are shown for a Twilio Notify channel:

§ Number of identities

§ Number of tags

The following results are shown for a Google Firebase channel:

§ Sent

§ Failed

Clicking on a bar also highlights its accompanying legend.  Similarly, the bar is selected when you click on the matching legend.

Additional results: these are shown to the right.  The results are the same as shown within the channel results bar chart.

In addition, if any web analytics adapters are associated with the channel, any relevant results are displayed in appropriate categories.  See the offer results documentation for full details.

If you highlight a Facebook channel’s Comments or a Twitter channel’s Replies in the channels treeview, the display within the additional results section is refreshed to show details of individual messages posted by Facebook or Twitter visitors.

Note that provision of broadcast results may not be instantaneous, depending on the timeliness of the Task Manager service’s execution of the relevant channel synchronization task.

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